Lead Capture That Works for Every Trade Show
Trade shows are one of the most powerful opportunities to connect with prospects, generate leads, and drive revenue. However, exhibitors often face challenges in capturing, organizing, and acting on lead data efficiently. Without a reliable lead capture solution, businesses risk missing valuable connections, dealing with incomplete data, or spending excessive time on manual entry.
To maximize success, exhibitors need the best lead capture solution for trade shows—one that is fast, accurate, and flexible enough to work at any event.
IntelliScan, a powerful feature of Captello’s Universal Lead Capture, allows exhibitors to scan and enrich lead data instantly, even at events where QR codes or API kits are unavailable. This ensures that no lead is lost, and sales teams have complete, high-quality data for seamless follow-ups.[/vc_column_text]
Why Universal Lead Capture is a Game-Changer for Trade Show Exhibitors
Most event organizers provide exhibitors with lead retrieval tools, but these systems often come with limitations. Some charge high fees for API access, while others restrict exhibitors from using proprietary software.
Universal Lead Capture eliminates these challenges by providing:
Customizable lead capture forms
tailored to an exhibitor’s specific sales process.
Instant CRM and marketing automation
integrations to enable immediate follow-ups.
Smart data enrichment
to ensure lead details are complete and verified.
Multi-device accessibility
allowing entire teams to participate in lead collection.
When combined with IntelliScan, Universal Lead Capture becomes even more powerful, offering exhibitors the ability to scan any badge and auto-fill lead details—without relying solely on event-provided QR codes or API kits.
How IntelliScan Enhances Lead Capture at Trade Shows
Many trade show exhibitors face common obstacles when it comes to lead capture, such as:
- Limited access to API kits, making it difficult to retrieve attendee data.
- Costly badge scanner rentals, which add to event expenses.
- Slow manual data entry, leading to errors and missed opportunities.
IntelliScan addresses these challenges by providing a fast, flexible, and scalable solution for lead capture. Here’s how it works:
Fast, Easy Badge Scanning
With IntelliScan, exhibitors can scan printed attendee badges and instantly capture key details, including:
- First and last name
- Company name
- Job title
- Work phone and mobile phone
- Business email
- City, state, and country
Smart Data Enrichment
Many lead retrieval systems provide only basic contact details, leaving exhibitors with incomplete information. IntelliScan enhances lead quality by enriching data with:
- Additional verified phone numbers and email addresses
- Social media profiles
- Company details, including industry and size
Real-Time Lead Verification
Ensuring data accuracy is critical for effective post-event engagement. IntelliScan includes manual and email verification processes to confirm the information collected, reducing bounce rates and improving lead quality.
Unlimited Lead Scanning
Unlike event-specific scanning solutions that often charge per scan, IntelliScan allows for unlimited lead captures. This is especially beneficial for exhibitors with high-traffic booths or large sales teams that need to collect leads efficiently.
Why IntelliScan + Universal Lead Capture is the Best Trade Show Solution
The combination of Universal Lead Capture and IntelliScan creates a lead retrieval system that is:
- Reliable – Works at any trade show, regardless of API kit availability.
- Accurate – Captures enriched, verified lead data instantly.
- Seamless – Syncs with CRM and marketing automation platforms.
- Scalable – Allows team-wide access, increasing lead collection efficiency.
- Actionable – Ensures fast, data-driven follow-ups to maximize conversions.
Exhibitors no longer need to rely solely on event-provided tools to capture leads. With IntelliScan and Universal Lead Capture, businesses can take full control of their trade show lead retrieval process—ensuring they never miss an opportunity to connect with potential customers.
How to Get Started with IntelliScan
If you are looking for the best lead capture solution for trade shows, IntelliScan + Universal Lead Capture is the answer.
To see how IntelliScan can transform your event lead capture strategy:
- Contact your Client Success Representative to discuss licensing options.
- Request a demo to see IntelliScan in action.
- Equip your team with a seamless, efficient, and flexible lead capture solution.
Maximize every trade show opportunity with IntelliScan. Start capturing better leads today.
